Honest, they do! Guys who have tried our soaps and creams range from their 30’s to almost 70 years old, and they have all re-ordered. I have created a nice, manly scent with vetiver, patchouli and black pepper, which has gone over very well.
I guess that not all men in all countries are the same, though. For example, I gave a gift pack to the nice lady (Natalia) at our local gas station – she is unfailingly helpful and cheerful, and keeps the whole gas station immaculate.
I’m never sure when giving people gift packs if they will actually use the products – after all, you can’t force them to try new things! But she very much did try them. She reported back this week – she said her boyfriend has eczema on his back, and using the Lujos soaps and creams has improved his skin.
Now, before you jump on your high horse, I am definitely not claiming that Lujos products can cure eczema, but I believe they are so mild and natural that at the very least, they will do no harm to overly sensitive skin. I could go on and say that I believe that a big factor in the huge increase in skin problems is the huge array of chemicals in soaps and moisturizers – I’m no chemist, but that just seems logical.
Anyway, I digress. Natalia asked Kenton last night if men buy and use Lujos products. When Kenton said “most definitely”, she was surprised – apparently Yunquera men are fairly unreconstructed. But then, if Natalia’s boyfriend is willing to borrow her Lujos products, and likes them, maybe we will get the men of Yunquera there eventually!